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Explain five factors to consider when choosing a method of promoting products.

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  1. Cost of the method- Affordable /cost effective.
  2. Target group/method that appeals to the target group.
  3. Urgency of the message/information to reach the consumers within the desired time.
  4. Nature of the product/method that will give the best achievement.
  5. Nature of the message/method of will present the various aspects of the product.
  6. Size of the market/ method that will serve the consumers effectively.
  7. Intended impression /method that will achieve the desired impression
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